• Our tailored communications solutions connect your brand with Japan

Strategic Communication

Parthenon Japan‘s team of strategic communication experts delivers bespoke solutions through comprehensive planning tailored to clients’ strategic objectives. If you seek to enhance credibility with your audience, establish thought leadership, and strengthen your brand, look no further.

Brand communication defines how people perceive your company and products. Our team combines their experience advising top global brands with digital insights and bleeding-edge creativity. Parthenon Japan’s bespoke solutions let brands strengthen their reputation and inspire trust among stakeholders.

Consumers demand consistency, localization, and understanding of local norms. An effective global communication strategy is essential for both foreign firms in Japan and Japanese firms with a global presence. A team of bilingual and cross-cultural communication experts, Parthenon Japan is your bridge between both worlds.

During a crisis, spokespeople must stay on message through every press conference and media interview. Poorly prepared executives risk making mistakes that destroy credibility, damage reputations, and make headlines. Whether you need a one-day media training session or emergency crisis advisory, Parthenon Japan can help.

Public Policy Strategy

In Japan’s constantly shifting legislative environment, companies must effectively communicate their position on policy matters. As such, a policy strategy is an important step towards effective government relations. When legislation is lagging behind your innovation, or policies that could financially impact your business are in discussion, you must make your voice heard. Let our professionals help you develop a strong narrative strategy to protect your interests and achieve your goals.

Reputation Management

In Japan, respect is everything. Having a good corporate reputation requires consistent effort. We can provide your firm with insights, recommendations, and an action plan to enhance credibility, establish thought leadership, and influence the stakeholders that matter to your business.

Sponsor Development

Sponsorship is a major piece of the communications puzzle. Organization-wide coordination is necessary to develop the relationships that build into sponsorship opportunity. Let our experts guide you along the journey from identifying potential opportunities through to relationship management. Our team provides independent, objective advice that maximizes the value of your sponsorship investment.

Research & Insights

Knowledge is power. Parthenon Japan specializes in intelligence mining, pulling information from a variety of sources, experts, and networks. Our expertise in analogue and digital methodologies give us the unique capability to monitor the online conversation and convert it into actionable on-the-ground insight.